London Borough of Brent
The London Borough of Brent is based in North-West London with Wembley being the major town. During 2011 the council had a requirement to increase its recycling rate and decided to replace their existing boxes with a wheeled bin.
The council sent out a tender for 90,000 x 240L grey bodied/ blue lidded wheeled bins with a requirement to distribute the bins to individual houses throughout the borough over a 6 week period.

London Borough of Brent
Country: Great Britain
Municipality: London Borough of Brent
Population 257,000
Website: www.brent.gov.uk
Contact: Mr. Chris Whyte
Recommendations / Technical Advice
During the procurement process, advice was given to the council about the quality and longevity exoected in a wheeled bin from SSI Schaefer.
Procuring a wheeled bin which conformed to the RAL-GZ standard as well as the EN840 standard was just one of the factors that the council decided to opt for. In summary they wanted to concentrate on the cost of ownership of the bin against cheaper wheeled bin manufacturers.
Implementation
Once the contract had been awarded to SSI Schaefer, several meetings were held to discuss the distribution of the wheeled bins which took place between September and October 2011 and over a six week period.
This process was planned and co-ordinated by SSI Schaefer and the members of the council and because it was so well planned the distribution was completed a week early.
Results
Since the introduction of the wheeled bins the recycling rate for the London Borough of Brent increased immediately from 30% to 42%.
The council have achieved their full savings target of £1M per annum.


